The Agency

Founded in 1992, the Observatoire PR agency has a team of nine people in its Paris office. It is one of the leading agencies in cultural communication, handles the promotion of major events and institutions in France and Europe, some of them clients for more than 20 years.

Focus areas:

  • Cultural institutions
  • Event management: inaugurations, commemorations…
  • Exhibitions
  • Cultural events: Theatre, dance, concerts, festivals…
  • Fairs and shows
  • The art market
  • Publishing
  • Cultural tourism
  • Politics and the cultural economy
  • Natural heritage, landscape and gardens
  • All forms of art

Service and tools:

  • Strategic advice and consultancy
  • Improving and communicating messages
  • Publicity campaigns, media planning, partnerships
  • National and international press relations
  • Community management: social media and blogs
  • Effective software and project management tools
  • Access to the agency’s national and international network
  • The Observatoire agency is constantly updating its software and improving work practices

What the Observatoire agency can offer:

  • 25 years experience in cultural communications, an expertise in our field and a huge range of professional, up-to-date contacts
  • Events support through consultancy in strategic planning and organisation
  • An experienced team for press follow-ups

Read the interview with Véronique Janneau, founder and head of the Observatoire agency, in Culture RP: Interview

The Team

Photo de Véronique JeanneauVéronique Janneau
Manager and creator of the agency
Chef du service de presse de l’Union des Arts décoratifs à Paris, 7 ans
(musée des Arts décoratifs, musée des Arts de la Mode, musée Nissim de Camondo, musée de la Publicité, École Camondo)
Chef du service de presse de la Cité des Sciences et de l’Industrie, Paris, 3 ans
Aurélie Cadot
Attachée de presse senior
Licence d’arts du spectacle et de médiation culturelle, Paris III
Born in 1984
Observatoire, since 2006
Vanessa Ravenaux
Master 2 Valorisation touristique des sites culturels et du Patrimoine-Métiers des Arts et de la Culture, Arras
Born in 1985
Observatoire, since 2011
Vanessa Leroy
Master 2 professionnel Gestion des sites du patrimoine culturel et naturel et valorisation touristique, Paris 1
Bilingual English
Born in 1988
Observatoire, since 2014
Valérie Gauthier
Attachée de presse senior
Master Métiers de la Culture / IESA Art & Culture
Observatoire, since 2018
Alexandre Minel
Attaché de presse senior
Licence en Sciences Politiques – Université Jean-Moulin Lyon II
Born in 1987
Observatoire, since 2018
Apolline Ehkirch
Attachée de presse senior
Master spécialisé en marketing & communication / ESDES école de commerce et de management
Born in 1987
Observatoire, since 2018
Margot Spanneut
Attachée de presse junior
Master 1 et 2 Communication des entreprises et des institutions, EFAP Lille Europe
Bilingual English
Observatoire, since 2017
Bérengère Guicheteau
Attachée de presse junior
Master Management International des Arts de la France – ESTHUA, Université d’Angers
Born in 1995
Observatoire, since 2018

Our International Branches

Kathryn Hone – London bureau
With over 20 years experience as a journalist specialising in the arts (in Britain and abroad), Kathryn has a thorough knowledge of the English-speaking media and her contacts book includes renowned journalists. In the past Kathryn was chief sub-editor of the Arts Desk at The Times.
Arts Europe Medias Consultancy
CARACAS agency, Brussels
Founded in 1990 and based in Brussels, CARACAS specialises in art and the art market, contemporary art, design and architecture, fashion and tourism. The agency operates in the Benelux countries as well as in France and Germany.
Caracas

The Partners

NausicaMedia – Emmanuel Lauhon
NausicaMedia offers professional Mac support in two areas:
Monitoring, security and maintenance of Mac networks (including co-hosting with MacMini).
A range of professional software for small businesses that enables client follow-ups, billing, organisation of documents and accounting. The company’s support packages include training, maintenance and hosting.

The Clients

International Institutions

Fondation de l’Hermitage, Lausanne, Suisse / since 19 years
Fondation Beyeler, Bâle, Suisse / since 7 years
MEG, Musée d’ethnographie de Genève, Genève, Suisse / since 3 years
Palais des Beaux-Arts, Bozar, Bruxelles, Belgique / since 7 years
Galerie didier Claes, Bruxelles, Belgique / since 2016
Museu Picasso, Barcelone / since 2018

Publishing

Éditions La Bibliothèque des Arts / since 7 years
Éditions Ides et Calendes / since 3 years
Éditions Hazan / since 2016

Fairs and shows

Cultures – The World Arts Fair, Bruxelles, Belgique / since 2014
Drawing Now Art Fair – Le Salon du Dessin Contemporain / since 6 years
Le Salon International du Patrimoine Culturel / since 3 years
SOON, Salon de l’Oeuvre Originale Numérotée, Paris / since 3 years
ST-ART, Foire Européenne d’Art Contemporain de Strasbourg / since 6 years
FIFMA – Festival International du Film sur les métiers d’art / since 3 years
Salons OB’ART / since 3 years

Natural heritage, landscape and gardens

Parc Zoologique de Paris / since 2 years
Fondation Claude Monet, Giverny / since 6 v
Château de Vaux-le-Vicomte / since 2016
Jubilé Impérial de Rueil-Malmaison / 2014 and 2017

French Institutions

Musée Soulages, Rodez / since 2014
Ateliers d’Art de France / since 3 years
Drawing Lab Paris / since 2016
Musée Matisse, Le Cateau Cambresis / since 10 v
Musée de la Grande Guerre du Pays de Meaux / since 2014
Musée Rodin, Paris / during 3 years
Domaine de Kerguéhennec / since 4 years
Musée des beaux-arts, Calais / since 3 years
Cité de la dentelle et de la mode, Calais / since 3 years
Palais Lumière, Évian / since 6 years
Museum National d’Histoire naturelle / since 13 years
Espace Dali, Paris / since 3 years
Atelier Grognard, Rueil Malmaison / since 7 years
Fondation Taylor, Paris / since 2 years
Musée départemental de Flandre, Cassel / since 2 years
LAAC, Lieu d’art et action contemporaine, Dunkerque / since 6 years
Frac Nord-Pas de Calais, Dunkerque / since 2016
Maif Social Club, Paris / since 2016
Musée Camille Claudel, Nogent-sur-Seine / since 2017
Musée de l’Annonciade, Saint-Tropez / since 2015
Musée d’art et d’histoire, Saint-Denis / since 3 years
MusVerre, Sars-Poteries / since 2017
Forum départemental des sciences, Villeneuve d’Ascq / since 2017
Forum antique, Musée Archéologique, Bavay / since 2017
La Piscine, Roubaix / since 2017
Musée de Lodève / since 2017
Cité de la Céramique, Sèvres / since 2018
Muséum de Toulouse / since 2018
Musée Champollion – Les Écritures du Monde, Figeac / since 2018
Département de la Haute-Garonne – Tourisme culturel / since 2018